movies_creation

American Movie Archives (美國電影檔案)

Title
Cheerios/V-8
Year
1960
Abstract
Cereal commercial targeted at children of the space age.
Notes
Produced: Filmways (?)
Sponsor: General Mills Co.
Run Time: 1:00
Audio/Visual: Sd, B&W
Keyword
Space: Culture;Advertising: Television commercials;Agriculture: Food industry: Cereals;Advertising: Television commercials;Agriculture: Food industry: Cereals
Theme
Ugh, no thanks.
Review
Somehow, the combination of Cheerios and V8, the two sponsors of this ad, sounds totally unappealing together. In this ad, two kids wander in with space helmets (apparently they just flew in for breakfast from the rocket that is shown at the beginning of the ad) and dive right in to their bowls of Cheerios and glasses of V8 (please, don't upchuck it on the table boys). There;s a prize too, a Space rocket thing, that looks to be two pieces, when the two separate, two spacemen fall out on a game pad. The 2 boys sprint down to see this on the floor, then stay there, apparently transfixed at what the rocket has done. Classic. Reccomended!
(Reviewer: Spuzz)
Location
A/V room, 2/F