movies_creation

American Movie Archives (美國電影檔案)

Title
Lucky Strike Cigarette Commercial: Marching Cigarettes
Year
1948
Abstract
Lucky Strike cigarette commercial with stop-motion animation of marching cigarettes.
Notes
Produced: Handy (Jam) Organization
Sponsor: American Tobacco Company
Run Time: 1:00
Audio/Visual: Sd, B&W
Keyword
Advertising: Television commercials;Substance abuse: Tobacco;Animation: Stop-motion;Substance abuse: Tobacco;Animation: Stop-motion
Theme
Not as impressive as the square dancers
Review
This ad doesn't impress me as much as the square-dancing ad--it's probably older and looks less complex. However, it does have the famous slogan line in it that my mother once told me women "back in the day" liked to have used to refer to them--the first part of it only, that is! Back then, a woman felt she was being paid a compliment if she was referred to as "so round, so firm, so fully packed." But she didn't want to be described as "So free and easy on the draw"!
(Reviewer: tanne)
Location
A/V room, 2/F