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UM E-Theses Collection (澳門大學電子學位論文庫)

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Title

How users' emotional connectedness to Facebook and WeChat influences their attitudes towards Facebook and WeChat advertisements in Macao

Issue date

2022.

Author

Lam, Lai San

Faculty

Faculty of Social Sciences

Department

Department of Communication

Degree

M.A.

Subject

Social networks

Advertising -- Macau

Supervisor

Li, Xiao Qin

Files In This Item

Full-text (Intranet only)

Location
1/F Zone C
Library URL
991010188069106306